
Social Media Strategy: Creating Engagement, Insight and Action
This comprehensive course on Social Media Strategy is designed to empower participants with the skills and knowledge to craft impactful social media campaigns that drive real engagement and meaningful action. Through a blend of theory and practical insights, learners will explore how to analyze audience behavior, harness data-driven insights, and develop content strategies that resonate deeply with diverse communities. The course emphasizes creating authentic connections by leveraging storytelling, platform-specific tactics, and timely engagement techniques. By the end of the program, participants will be equipped to transform social media channels into powerful tools for brand growth, community building, and measurable business outcomes.